NORTHSTAR CONNECT 2026

Charleston, SC

May 18 – 20 | The Charleston Place

overview

Welcome to NorthStar Connect 2026

Where Data-Driven Leaders Converge

We’re gearing up for NorthStar Connect 2026 in Charleston, SC — building on the overwhelming success of last year’s event, which earned a NPS score of 80. Our premier, customer-only gathering brings together marketing, finance, and analytics leaders to share insights, spark innovation, and drive measurable impact. Stay tuned as we set the stage for another unforgettable experience.

Why Attend
NorthStar
Connect 2026?

Join an exclusive gathering of marketing, finance, and analytics leaders driving change through data. Whether you’re returning or attending for the first time, NorthStar Connect 2026 offers fresh insights, powerful networking, and direct access to Analytic Partners’ thought leaders. Participate in highly engaging breakout sessions designed to workshop real-world scenarios, share best practices, and provide practical strategies to drive commercial decisioning for growth.

01. Expand

Gain exclusive access to
new research and actionable strategies to fuel growth.

02. Connect

Engage with AP experts and peers in dynamic, hands-on discussions.

03. Get Inspired

Learn from industry leaders who turn insights into measurable impact.

04. Enjoy

Experience memorable moments, immersive sessions, and on-site surprises.

TESTIMONIALS

What Our
Customers
Are Saying:

testimonials accent

What an amazing event! Everything from the Welcome Reception to the Master Classes and everything in between. The balance between presentations, workshops was perfect – and I loved that we had enough time to network. The food, beverage, and entertainment were all fantastic. A huge shoutout to the AP team for a truly wonderful experience.

It’s one of my favorite conferences to go to. I love the opportunity to engage with Analytic Partners, and my peers across industries, and understand how to best leverage Commercial Analytics…I’m very energized and engaged, wanting to bring all this back to my team to see how we can move our engagement forward into the future.

I’ve really learned a lot, hearing from really experienced folks around data, the future of data in our industry and how it can really impact our decisions moving forward.

It’s great to meet other analytics practitioners – to be inspired by others’ thoughts and thought leaders. And the best part is stepping away from your regular work to do a real deep dive into issues and discuss them with your peers.

The event was absolutely incredible. It’s rare to be in a room with so many thought leaders who have a deep understanding of the space, all committed to solving some of the industry’s toughest problems in a really collaborative manner. I couldn’t have asked for more!

Speakers

Past Speakers Include

Nancy Smith

President & Chief Executive Officer,
Analytic Partners

LinkedIn Profile Icon
Alan Wen

Alan Wen

Vice President, Marketing,
TD Insurance

LinkedIn Profile Icon
Julie Foster

Julie Foster

SVP & Managing Director,
EA Experiences

LinkedIn Profile Icon

Pankaj Chopra

Vice President & Head, Global Data & Analytics
Mondelez International

LinkedIn Profile Icon

Maggie Merklin

Chief Customer Officer,
Analytic Partners

LinkedIn Profile Icon

Mark Dietrich

Director, Marketing Insights & Advanced Analytics
Levi Strauss & Co.

LinkedIn Profile Icon

Amy Pacifico

Senior Director, Insights & Analytics
Kimberly Clark North America

LinkedIn Profile Icon
Bryan Duffy Director

Bryan Duffy

Director, Strategic Analytics & Data Science,
Ulta Beauty

LinkedIn Profile Icon

Naveed Shah

Regional Head of Advertising & Technology
Beiersdorf

LinkedIn Profile Icon

Kristin Moody

Senior Vice President, CET
Analytic Partners

LinkedIn Profile Icon

Fred Chassé

General Manager, CET-Americas
Analytic Partners

LinkedIn Profile Icon

Christine Bruns

Director of Customer Intelligence,
Abercrombie & Fitch

LinkedIn Profile Icon

Zach Shultz

Director, Financial Planning and Analysis, Marketing,
Ulta Beauty

LinkedIn Profile Icon

Mallory Fetters

Vice President, CET
Analytic Partners

LinkedIn Profile Icon
Jason McNellis

Jason McNellis

VP, Commercial Analytics Ambassador,
Analytic Partners

LinkedIn Profile Icon
Mike Menkes

Mike Menkes

Group Senior Vice President, CET,
Analytic Partners

LinkedIn Profile Icon
Joshua Bayne

Joshua Bayne

Deputy Head of Product,
Analytic Partners

LinkedIn Profile Icon

Jonathan Sanchez

Vice President, Marketing
Analytic Partners

LinkedIn Profile Icon
Maren Seitz

Maren Seitz

Sr Director, CET,
Analytic Partners

LinkedIn Profile Icon

Seth Weisel

Associate Vice President, CET
Analytic Partners

LinkedIn Profile Icon

John Virzi

Associate VP, CET
Analytic Partners

LinkedIn Profile Icon

Joy Talbot

Senior Director CET
Analytic Partners

LinkedIn Profile Icon
Michael Harrison

Michael Harrison

Managing Partner,
Winterberry Group

LinkedIn Profile Icon

VENUE

The Charleston Place

We’re thrilled to be hosting NorthStar Connect 2026 at the iconic Charleston Place, located in the heart of historic downtown Charleston.

Guests can enjoy an exclusive discounted rate of $410 per night. Please book by April 3, 2026, to secure this rate — availability is limited.

The Charleston Place | Hotel Website >
130 Market Street | Charleston, SC, 29401
Tel: +1 800-611-5545

Guests can also book directly with The Charleston Place Reservations Office by calling 800.611.5545 or via email at reservations@charlestonplace.com. Please use our special group code when making your reservation: NorthStar Connect 2026. A credit card is required at the time of booking, but it will not be charged in advance. Rates are subject to a $2.00 destination marketing fee, a $20.00 resort fee, and state and local taxes (14%).

Register Today

Questions?

Reach out to marketing@analyticpartners.com,
and we’ll be in touch as soon as possible.